Assigning a retail value to rewards would be too complicated because you have multiple variants for your products (colors, sizes, etc.) AND you offered your products at different discounted prices for each backer level.If you already have an existing Shopify store, consider using a solution like Backer Kit under the following circumstances: A/B test copy and design choices: With a store, you can actually begin to test anything from different messaging to colors to optimize your landing page over time.Īs you make the move to your online store, this guide will cover everything from setting up your Shopify store, migrating your backer data from Kickstarter, fulfilling rewards, and planning for growth.Run referral and loyalty programs to increase your repeat purchase rate and potential to acquire new customers.Understand your most valuable backers/customers based on purchase history lifetime value. ![]()
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